PRINT & DIGITAL VISUAL EXPERIENCES
Traditionally magazines, brochures, books, comics, graphic novels, were all printed paper products. Today, of course, through ePublishing, interactive digital publications and eBooks are also part of our everyday lives. Which makes good Editorial Design more important than ever!
Editorial Design is the art of composing text, images and graphic elements in a layout, capturing the attention of the reader and attractively presenting information and ideas – in both printed and digital forms.
Good editorial designers also consider the content of a publication, the target audience, the possibilites offered by the media – analog and digital – to create an interesting and concept and quality design. At the HTK - Academy of Design you learn how to do this, together with the subtleties of typography, the dynamics of page layout and the requirements of the production phase.
Printed editorial designs are of course physical, tactile experiences for the reader, so the choice of paper and the use of special printing techniques can greatly enhance the visual design. ePublishing offers you the opportunity to use enhanced graphics and integrate video, audio and other forms of interactivity into your layouts.
By learning photographic art direction techniques, you can transform the way you create the photographic images used in editorial design layouts: through colour, texture, composition and light, in a studio or on location, in reportage or staged photo-shootings.
ADVANCED PHOTOGRAPHY // ANNUAL REPORT // BOOK DESIGN // INDEPENDENT MAGAZINE
[Individual courses may vary between Campus Hamburg und Campus Berlin.]